BetterUp, a leading platform dedicated to coaching and professional growth, approached us to enhance their visual storytelling and strengthen their brand presence. As a company focused on empowering individuals and organizations to reach their full potential, BetterUp needed presentation decks and social media assets that could effectively communicate their innovative services and inspire their audience. Our mission was to design visually compelling materials that aligned with their brand identity while driving engagement and influence across their key channels.
Our process began by collaborating closely with the BetterUp team to understand their values, goals, and unique voice. With these insights, we set out to craft presentation decks that seamlessly combined form and function. Every slide was designed with meticulous attention to detail, featuring clean layouts, striking visuals, and easy-to-understand infographics. Whether it was for client pitches, leadership summits, or keynote speeches, the decks delivered an elevated and professional experience that reflected the company’s dedication to excellence.
On the social media front, we created a series of eye-catching and purpose-driven assets tailored for BetterUp’s target audience on platforms like LinkedIn, Instagram, and Twitter. Each post was designed to showcase their services, amplify thought leadership content, and share inspiring success stories. The assets incorporated BetterUp’s branding, including a bold color palette, sleek typography, and inspiring imagery, ensuring a cohesive look that stood out in crowded social feeds.
The results were transformative. BetterUp’s new presentation decks became a powerful tool for internal and external communications, earning praise for their ability to engage audiences while delivering clear and impactful messages. Social media engagement increased by 40%, with their posts reaching a larger audience and sparking meaningful conversations around professional development and leadership. The enhanced visual identity and storytelling helped BetterUp solidify their reputation as a forward-thinking leader in the coaching and growth industry, inspiring individuals and organizations alike.
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